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Website Development Cost in India (2026): Real Price Breakdown

Rattle Ads Team·October 1, 2026·9 min read
Website Development Cost in India (2026): Real Price Breakdown

Website development cost in India usually starts around ₹5,000 for a simple landing page and can go beyond ₹1,50,000 for a custom e-commerce store or web application. Most small business websites land somewhere between ₹20,000 and ₹80,000. The exact website development cost in India depends on the number of pages, the platform, how much original design work is involved, the features you need and who builds it.

This guide breaks down what you actually pay for, what pushes the price up or down, and how to get a fair quote without surprises. The ranges are indicative market figures for 2026, so always ask for a written quote based on your own requirements.

Website development cost in India: quick price guide

Type of websiteTypical price rangeTypical timeline
Landing page₹5,000 to ₹25,0003 to 7 days
Portfolio or blog site₹10,000 to ₹40,0001 to 3 weeks
Business website (5 to 10 pages)₹20,000 to ₹80,0002 to 4 weeks
Shopify or WooCommerce store₹30,000 to ₹1,50,0003 to 6 weeks
Custom web app or portal₹1,50,000 and above6 to 16 weeks or more

These numbers move with your requirements. A five page website with a booking system and payment gateway costs more than a ten page brochure website with simple contact forms. Treat the table as a starting point for budgeting, not a fixed price list.

What decides website development cost in India

1. Type and number of pages

A single landing page is far less work than a 20 page company website. Every extra page needs design, development, content and testing, so cost rises with page count.

2. How much original design work is involved

A clean layout that follows a standard structure costs less than a fully custom design built around your brand, with unique sections, animations and illustrations. More design effort means more time, and more time means more cost.

3. The platform you choose

WordPress, Shopify, WooCommerce and custom code each have different cost profiles. WordPress is flexible and cost friendly for most business sites. Shopify is quick to launch for stores. Custom code costs more up front but gives you full control over speed, features and scaling.

4. Features and integrations

Payment gateways such as Razorpay or Stripe, CRM connections, booking systems, calculators, membership logins, multilingual content and custom dashboards all add development hours.

5. Content

Someone has to write the copy, source photos and possibly shoot video. If you provide ready content, cost drops. If the agency writes and designs everything, expect it to be reflected in the quote.

6. SEO and speed work

A website that loads fast and is built with proper SEO structure takes more care than one that simply "works". It is worth paying for, because slow or poorly structured sites lose both rankings and customers.

7. Who builds it

Freelancers, agencies and in house developers price differently, and each comes with different levels of process, accountability and support. We compare them below.

8. Timeline and revisions

Rush projects and unlimited revision requests cost more. Agreeing the scope and the number of feedback rounds upfront keeps everyone aligned.

Landing page cost

A landing page is a single focused page built to turn ad clicks or enquiries into leads. Expect roughly ₹5,000 to ₹25,000 depending on design depth, copywriting, form integrations and tracking setup. Landing pages are the fastest way to start capturing leads, which is why they are popular with businesses running Google or Meta ads.

Business website cost

The website development cost in India for a typical business website, with a home page, about page, services, contact page and a few supporting pages, generally falls between ₹20,000 and ₹80,000. The range is wide because of differences in design effort, content, integrations and SEO setup. If you want a blog, a portfolio, multiple service pages or a multilingual site, plan toward the upper half of the range.

E-commerce website cost: Shopify vs WooCommerce

An online store involves more than pages. You are paying for product catalogue setup, category structure, filters, payment and shipping integration, order emails and checkout optimisation.

  • Shopify: quick to launch, reliable and easy to manage. Expect development cost plus a monthly platform subscription and app costs.
  • WooCommerce: runs on WordPress and offers more flexibility. Hosting, security and updates need more attention.
  • Custom stores: best for unusual business models, but higher cost and longer timelines.

A professionally built store commonly lands between ₹30,000 and ₹1,50,000 or more, depending on the number of products, custom features and integrations such as COD handling, UPI and Razorpay payment flows.

Custom web application cost

Dashboards, portals, booking platforms, calculators with databases and software products are built to your exact rules. Because every feature is designed and developed from scratch, these projects usually begin around ₹1,50,000 and rise with complexity. A clear requirement document, phased delivery and a defined first version help keep the budget under control.

Costs beyond development

The build price is only part of the picture. Plan for these ongoing or additional costs (all approximate):

  • Domain name: roughly ₹700 to ₹1,500 per year for a .com
  • Hosting: from a few thousand rupees per year for small sites to much more for high traffic sites and stores
  • SSL certificate: often included free with good hosting
  • Maintenance and support: updates, backups, security and small changes, usually as a monthly or yearly plan
  • Payment gateway fees: a small percentage per transaction for online payments
  • Content and photography: product photos, brand photos and video
  • SEO and marketing: a website does not bring traffic on its own, so budget for SEO or ads after launch

Freelancer vs agency vs DIY builder

OptionBest forWatch out for
FreelancerSmall budgets and simple sitesAvailability, single point of failure, limited support after launch
AgencyGrowing businesses that want design, development, SEO and support togetherHigher price, so compare scope carefully
DIY website builderVery simple sites on a tight budgetLimited customisation, generic look and weaker SEO control

The cheapest option is rarely the best value. A site that loads slowly, looks generic or cannot grow with your business ends up costing more to fix than it saved.

How to get an accurate website quote

The more clearly you describe your needs, the more accurate (and comparable) your quotes will be. Prepare these eight things before you contact agencies:

  1. Your business, audience and main goal for the website
  2. The pages you think you need
  3. Websites you like and why
  4. Features required, such as payments, booking, calculators or logins
  5. Whether you will provide content and images
  6. Your preferred platform, or ask for a recommendation
  7. Your deadline
  8. Your budget range

Share the same brief with every provider so you can compare like with like.

Red flags in website quotes

  • A very low price with no written scope
  • No mention of mobile responsiveness, speed or SEO basics
  • Unclear ownership of your domain, hosting and files
  • Vague promises such as "guaranteed first page ranking"
  • No support or maintenance terms after launch
  • Pressure to pay everything upfront with no milestones

How to reduce website development cost in India without cutting quality

  • Launch in phases. Start with the core pages and add features later.
  • Prepare your content early. Delays in copy and images stretch timelines and budgets.
  • Be clear on scope. Changing requirements midway is the most common cause of cost overruns.
  • Pick the right platform. A store does not need custom code if Shopify covers your needs, and a simple site does not need a custom app.
  • Invest in the pages that earn money. Put more effort into your home page, main service pages and landing pages rather than spreading budget evenly.

FAQs

What is the average website development cost in India?

For a small business website, the average website development cost in India is roughly ₹20,000 to ₹80,000. Landing pages can cost less, and stores and custom applications can cost significantly more.

How much does a Shopify store cost in India?

A professionally built Shopify store commonly ranges from about ₹30,000 to ₹1,50,000 or more, depending on design depth, number of products and custom features. You will also pay the monthly Shopify subscription and any paid apps.

Why does website development cost in India vary so much between agencies?

Different scope, different design effort, different platforms and different levels of support. Always compare what is included, not only the final number.

Is a cheap website worth it?

It can be if your needs are very simple. But if your website is a major source of leads or sales, speed, design quality, SEO structure and support matter, and those are usually where the cheapest options cut corners.

How long does it take to build a website?

A landing page can take days, a business website usually takes two to four weeks, and stores and custom apps take longer. Delays are most often caused by late content and changing requirements.

Do I need to pay for maintenance?

Websites need updates, backups and security checks. You can handle these yourself or choose a support plan. Skipping maintenance entirely is risky, especially for stores.

Final thoughts

The right website development cost in India is the one that matches your goals, not the lowest number on a quote. Decide what the site must achieve, be clear on features and content, and choose a team that explains what you are paying for.

At Rattle Ads we build landing pages, business websites, Shopify and WooCommerce stores and dynamic web apps, with SEO and speed built in. See our website development services or contact us for a quote based on your exact requirements.

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